Privacy Policy

About our Privacy Policy

Welcome*! Queen Moda Snc. pays the utmost attention to confidentiality, protection and security of personal data of the people it comes into contact with. The User of this site is therefore invited to consult all the sections of this informative note in advance, in which are indicated the methods of management of the Site with reference to the processing of visitors' personal data.
In compliance with Articles 13 (collected data) and 14 (not collected data) of EU Regulation 2016/679 (GDPR), the following information is provided to Users of this Site.
This Site and the services offered are reserved for people over the age of eighteen. The Data Controller does not process personal data relating to individuals under the age of 18. At the request of such Users, the Data Controller will promptly delete all personal data involuntarily collected.

For any other information on our Privacy Policy, please contact Queen Moda Snc. customer care at:, indicating the object "Privacy".

1. The Data Controller

The Data Controller is the company Queen Moda Snc, Via Durece 86, Positano (SA), Partiva IVA number IT02413880655, which determines the purposes and means of the treatment. The Data Controller reserves the right to appoint a web agency as Data Processor of the personal data processed for purposes of technical assistance and management, maintenance and the like of this Site, whose references may be communicated on request. The Data Controller and the Data Processor process the Users' data also thanks to their duly authorized internal Data Processors.

2. Nature of data processed 

Navigation Data

The computer systems and software procedures used to operate this Site acquire, during their normal operation, some data whose transmission is implicit in the use of Internet communication protocols. This information is not collected in order to be associated with identified interested parties, but by its very nature could allow Users to be identified through processing and association with data held by third parties. This category of data includes IP addresses or domain names of the devices used by Users who connect to the Site, the URI (Uniform Resource Identifier) addresses of the resources requested, the time of the request, the method used to submit the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response given by the server (successful, error, etc.) and other parameters relating to the User's operating system and computer environment. This data is used for the sole purpose of obtaining anonymous statistical information on the use of the Site and to check its correct functioning. Except as expressly provided for in the section "communication and transfer of data", this data is not communicated to third parties or disseminated.


A "cookie" is a small text file transferred from the web server to the User's device, the purpose of which is to inform the server about the User's access to that particular web page and any other information that it obtains from the readable parameters of the system through functions contained on the same web page. Cookies may be "temporary" or "permanent".
This Site uses session cookies and persistent cookies for:

  • keep track of navigation sessions anonymously;

  • improve navigation within the Site;

  • customize services;

  • analyze in aggregate form the traffic patterns of the Site.

The persistent cookies that we use may only store personal identification data if the User has registered on the Site or has consented to the storage of personal identification data entered on the Site. Otherwise, our server only recognizes that an unidentified visitor with that particular cookie has returned to the Site. Except as expressly provided for in the "Communication and data transfer" section, this data will not be communicated to third parties or disseminated. The User may, depending on the web browser in use, disable or accept the use of cookies. In case of refusal, navigation will not be equally easy because some functions of the Site may not be available and some web pages may be displayed incorrectly.

Data provided voluntarily by the User

The User will only be asked for personal data (name, surname, e-mail address, etc.) if he/she wishes to contact us or use the services offered on our Site. In such cases, the User will receive appropriate information on the matter and, if necessary, will be asked to give his/her consent. The processing of the data provided by the User will be carried out in accordance with the purposes and methods indicated in this information notice and the specific information made available from time to time.

3. Purpose and legal basis

Personal data are collected and processed by Queen Moda Snc. for purposes strictly related to the use of the Website, its services (including marketing activities) and the purchase of products. In particular, they may be processed for the following purposes:

  • to prevent or detect any fraudulent activity or abuse harmful to the Site;

  • to allow Queen Moda Snc. to exercise its rights (right of defence in court, for example);

  • to detect any problems in browsing, browser compatibility and viewing or loading the web pages of the Site;

  • to provide registration services and access to reserved areas or specific services;

  • to provide information and assistance regarding the purchase of products on the Site;

  • to improve the process of purchasing products on the Site;

  • where expressly requested, to send the newsletter by e-mail;

  • with express and specific consent, for marketing, analysis and profiling activities such as

    • information and/or commercial promotion;

    • market research and surveys on service quality and customer satisfaction;

    • profiling aimed at analyzing needs, tastes, choices and consumption habits;

    • analysis of the User's behavior data on the Website.

Personal data are processed mainly in electronic format and, in some cases, also in paper format.

3. Optionality of data provision

The provision of personal data to Queen Moda Snc. (personal data, e-mail and postal address and telephone number) is necessary for the conclusion of the contract for the purchase of products on the Site.
Any refusal to provide the data necessary for these purposes may prevent the purchase of products on the Site and other associated services available such as customer service.
The communication to the Data Controller of further data, other than those of compulsory conferment, for the purposes of fulfilling its legal or contractual obligations or for the provision of certain services on request is, on the other hand, optional and does not entail any consequences for the use of the Website and its services or for the purchase of products.

4. 4. Communication and transfer of data outside the EU

The data provided will in no case be disseminated or communicated to third parties, except for persons whose right to access the data is recognized by law or orders of the authorities, as well as persons, including external and / or foreign, which Queen Moda Snc. uses for the performance of activities instrumental and / or ancillary to the services offered and the benefits associated with them, including providers of software solutions, web applications and storage services also provided through cloud computing systems. Personal data will not be transferred abroad to non-EU countries, which do not ensure adequate levels of protection of persons. Should this be necessary in order to provide the services requested or to conclude a contract for the purchase of products, we ensure that the transfer of personal data to such countries will be carried out only after the conclusion, between Queen Moda Snc. and such parties, of specific contracts containing safeguard clauses and appropriate guarantees for the protection of personal data in accordance with applicable Italian and European legislation.

5. Users rights

The subjects to whom the personal data refer may at any time exercise their rights towards the Data Controller in accordance with Articles 15 to 22 of the Regulation and applicable national legislation on the processing of personal data and obtain confirmation of the existence or otherwise of personal data concerning them and their communication in an intelligible form.
In particular, they have the right to be informed:

  • the content and origin of personal data;

  • the purposes and methods of processing;

  • the logic applied to the processing carried out with the aid of electronic instruments;

  • the identification details of the Data Controller and Managers;

  • the duration of storage in relation to the specific categories of data processed;

  • the subjects or categories of subjects to whom the personal data may be communicated or who can learn about them, as managers or agents.

And to ask for:

  • the update, rectification and integration of data;

  • the cancellation, transformation into anonymous form or limitation of the data processed, including data whose retention is not necessary for the purposes for which the data were collected or subsequently processed;

  • the portability of data to another data controller;

  • the opposition to the processing (e.g. for sending advertising or direct marketing material or for carrying out market research or commercial communication);

  • the opposition to any automated decision-making process;

  • the revocation of any consent given, where applicable (it should be noted that the revocation of consent does not affect the lawfulness of the processing based on the consent given before the revocation);

In order to exercise the above rights, Users may contact the person in charge at the following e-mail address:, indicating 'Privacy' in the subject line.
Finally, please note that the interested party always has the right to lodge a complaint with the Guarantor Authority for the protection of personal data for the exercise of his rights or for any other matter relating to the processing of his personal data.

6. Communication of personal data 

For exclusively organizational and functional needs and for purposes strictly connected and related to the provision of our services, personal data may be made available to third companies, contractually linked to the Data Controller, which perform specific services, as Data Processors (for example forwarding agents or companies that perform activities or provide marketing services). These subjects will process the data provided exclusively on behalf of Queen Moda Snc. and for the purposes indicated in this Privacy Policy and in compliance with the limits of the law.
Personal data will not be communicated, transferred or transferred to third parties for purposes not permitted by law or without express consent. In addition to the companies acting as data processors, personal data are also made available to third parties who process the data autonomously solely for the purpose of executing the contract for the purchase of products on the Site and for purposes ancillary and related to the provision of services requested by the user, for example, for transactions relating to purchases, the credit institution for the execution of electronic payment services at a distance, by credit/debit card.
The data will not be disseminated. This is without prejudice, in any case, to the communication or dissemination of data requested, in accordance with the law, by police forces, judicial authorities, information and security bodies or other public entities for purposes of defense or state security or the prevention, detection or prosecution of crime.

7. Data retention period

Personal data are processed for the time strictly necessary to achieve the purposes and purposes listed above.
The criteria used to determine the conservation period are established by:

  1. specific rules of law, which regulate the activity of Queen Moda Snc.;

  2. from the period of subscription to promotional newsletters, in the absence of voluntary unsubscription;

  3. the tax regulations regarding the processing of administrative-accounting data (10 years); in particular, for financial data (e.g. payments, refunds, etc.) the retention period required by applicable tax and accounting laws is applied.

With reference to the data collected for commercial purposes, however, the details of purchases referred to identifiable users are kept for 12 months (from the date of acquisition of such information) for the purpose of sending targeted commercial communications (profiling) and for 24 months for the purpose of carrying out direct marketing activities.
The data subject to profiling, therefore, may be kept for this purpose only for a period not exceeding twelve months from their registration, except for the actual transformation into anonymous form that does not allow, even indirectly or by connecting other databases, to identify the persons concerned (the profiling activity will be carried out using data strictly necessary to achieve the stated purposes).
Finally, the customer's personal data may be kept even until the time allowed by Italian law to protect the legitimate interests of the Data Controller company (art. 2947, co. 1 and 3 c.c.).

11. Applicable law and contacts

This Privacy Policy is governed by European law and Italian law (Personal Data Protection Code, Legislative Decree no. 196 of 30 June 2003 and subsequent amendments) governing the processing of personal data of users of this Site.
These regulations ensure that the processing of personal data is carried out in respect of fundamental rights and freedoms, as well as the dignity of the person concerned, with particular reference to confidentiality, personal identity and the right to protection of personal data.

12. Changes and updates to this Privacy Policy

The Data Controller will take care to modify or simply update, in whole or in part, the Privacy Policy of the Site also in consideration of the modification of the rules of law or regulations that govern this matter and protect the rights of users. Changes and updates to the Privacy Policy of the Site, to users subscribed to our services, will be notified by e-mail and, in any case, will be made available on the Home page of as soon as adopted. We therefore ask you to regularly access this section to consult the most recent and updated Privacy Policy.
Last update: December 2020.